Partner With Us · 2027 partnerships open
Your brand, in the
middle of the moment.
New York 420 Week reaches the people who make New York’s cannabis scene move — enthusiasts, industry insiders, creators and curious newcomers. We build partnerships that feel like part of the culture, not an interruption of it.
What we do
Four ways to show up.
Featured Listings
Top placement in the official event guide with a featured badge, homepage rail placement, an Insider List mention and a feature post on @newyork420week.
- Guide + homepage placement
- Insider List feature
- Instagram story + post
Sponsored Research & Carousels
Original, sourced data stories and swipeable Instagram carousels built around your category — content your audience saves, shares and cites.
- Research article + charts
- Instagram carousel
- Newsletter distribution
Full Event Production
Concept development, vendor coordination, AV, décor and day-of management for brand launches, private parties and industry events.
- Concept & run-of-show
- Vendors, AV & décor
- Day-of management
Venues & Staffing
Vetted cannabis-friendly venues across NYC for events of any size, plus hosts, brand ambassadors, security coordination, bartenders and experienced event staff.
- Venue sourcing
- Hosts & ambassadors
- Security coordination
How it works
From first message
to launch night.
- 01
Tell us the goal
Share what you’re launching, who you want to reach and your timing.
- 02
Get a proposal
We send a tailored plan with placements, deliverables and pricing.
- 03
We build it
Content, listings or full production — handled end to end.
- 04
See the results
A recap with reach, clicks and highlights after it runs.
FAQ
Good questions.
Is listing my event free?+
Yes. Any 21+ event that follows New York State law can be submitted for the official guide at no cost. Featured placements are a paid upgrade.
When should we reach out for 420 Week?+
As early as possible. Featured placements and production calendars fill up in the months leading into April.
Do you work outside of 420 Week?+
Yes — research, carousels and event production run all year.
Can you handle an event from start to finish?+
Yes. We handle concept, venue, vendors, AV, staffing and day-of management, or just the pieces you need.